Faster Company

At last. Following the lead of sites like Wired
and ESPN, we (fastcompany.com web team) have redesigned
and relaunched the Fast Company web site today using
web standards. This time, the site runs on valid, tableless
XHTML for markup, and
CSS for 100% of its presentation and layout. I was fortunate to be able to co-design much of the interface, with Art Director
Daigo Fujiwara and it was nice to really exploit the features
of CSS throughout.

Some things to note:

  • The page size has been cut in half over the previous, nested table layout.
  • The entire site’s color pallete can be changed instantly each month to coordinate with the current
    issue’s magazine cover (something we were doing subltly before with images)
  • Accessibility for devices such as phones, PDAs, speech browsers, etc. has been greatly
    increased
  • Over 70 issues
    of magazine content were cleaned up and validated. Perhaps 20% of the site still needs
    work, of which we’ll clean up over the coming months.

I’m pointing this stuff out not to toot our own horn, but to back up standards-based markup
with some real facts. I’ll certainly be sharing more findings as they come in (and yes, I’m
expecting many users to be upset — especially those still using version 4.x browsers).

Shout outs are in order for those whose previous efforts and public tutorials have helped the direction of the
new site: Douglas Bowman (Wired),
Jeffrey Zeldman, Eric Meyer
and Mark Pilgrim (accessibility).